Was exploring a bit into the reseller side and noticed that the main branding persists all the way down to a reseller's customer. I imagine if I created a sub reseller, this would be the same.
Would it be possible to determine branding on the basis of the reseller? Main CP have its own branding, resellers can set their own.
I believe this is possible with WHM/cPanel but I am not 100% here. Interested in other's thoughts. I don't offer reseller hosting but was just an observation.